Bluetooth Advertising
Il numero di Nòva 24 di Giovedì scorso (a proposito, questa settimana esce di Venerdì, quindi oggi), conteneva oltre una serie di interessante articoli, anche uno a firma di Luca De Felice, ingegnere e stagista, sul Bluetooth Advertising, una nuova e curiosa forma di marketing. Proximity marketing o anche mobile & proximity marketing, “marketing di…
NoTIM
L’amico e lettore Salvatore mi segnala una sua nuova iniziativa: NoTIM è un blog su WordPress che riunisce le persone che dopo aver attivato delle flat per navigare in rete con Tim, si sono ritrovati in addebito sul credito diverse centinaia di euro. Il goal di NoTim pare sia quello di chiedere una maggiore trasparenza…
New domain .mobi is arrived: time of cybersquatting ?
If you remember there is a new domain that is arrived for mobile company, the .mobi extension; for the Icann .mobi has been suitably created to sail with the mobile devices. Beginning to 26 September .mobi registration is open to everyone, you can visit dotMobi for more information: there is a list of online demo…
Fastweb and Vodafone partnership and the new Ngn in Italy
The partnership between Fastweb e Vodafone has provoked a clamour, dates the diversity of philosophy of the two companies: Fastweb has always pointed everything on the fixed one, Vodafone the opposite. For the moment the agreement foresees to use the mobile phone at home to do direction calls fix and mobile based on the Vodafone…
Rome in Real Time in Venice
Google is the partner of an interesting project that in this week are available on 2006 Venice Biennale (the Biennale has also a blog, VeniceSuperBlog) and developer by MIT (Massachusetts Institute of Technology) with the SENSEable city lab. The visitors will in fact be able to look at some displays with designers concerning the shiftings…
Strategic Marketing, AI and Innovation