La pubblicità su Facebook e Twitter non è per bambini

The Advertising Association, the industry body which represents the UK advertising and media industry, has agreed a set of proposals to tighten some digital advertising practices so that they are policed by the Advertising Standards Authority in the same way as TV, press, poster and radio ads.
The ASA regulates all paid-for digital advertising, such as banners and display ads on websites, but so far does not police advertising activity on a company’s own website, a campaign microsite or the via profiles on sites such as Facebook, MySpace and Twitter.

In UK vogliono regolamentare la pubblicità su Twitter, Facebook, MySpace, insomma tutti i siti “social”. Quanto siamo vicini alla nascita di un Moige della Rete?

Via [Guardian]